How Facebook can help you with your marketing communication

facebook marketing communication
If I were to ask you about Facebook, would you refer me to what kids use daily in the social networking site? Or maybe the movie “The Social Network” about Mark Zuckerberg, its founder? Or, refer to the recent controversial IPO, now looking like becoming one big lawsuit?

Or, something else, maybe?

Facebook has come a long way since it was first launched in 2004. With something like over 900 million users, this is a serious web portal—one that is a major player and well recognised and used the world over.

Whatever you may think of Facebook, it is by far the most popular social medium in the world today, according to a study done in 2009. And, not only is the medium popular socially, it is now used by serious marketers as part of their communications strategies.

According to Wikipedia, “Facebook has now been involved in campaigns for True Blood, American Idol, and Top Gear. News and media outlets such as the Washington Post, Financial Times and ABC News have used aggregated Facebook fan data to create various infographics and charts to accompany their articles.”

In light of the state of play, what are you doing to incorporate this medium as part of your marketing communication mix?

At JG Marketing we now offer Facebook business pages and Facebook campaigns as part of our suite of services available to our clients.

Facebook business page design is just one part of a web design package, we offer our clients. Facebook business pages have proved that this social networking platform can improve business revenue.

Not only do you interface with your customers in an informal setting, but with Facebook business pages, you get the ability to attract new users to your products and services. You also get a chance to develop a lasting relationship through this medium. This is a constant link similar to that encountered by current Facebook users.

At JG Marketing, we have been providing web-based marketing communication solutions since 1997. I have seen many portals come and go since then. And, I am convinced that the Facebook phenomenon is here to stay.

Connecting with your customers at a personal level on Facebook is a great way to keep them interested in your products. Your competitors may probably be doing this already. So, if they are doing this, you should consider doing likewise.

Our Facebook business page designs are designed to match with the products and/or services you want to promote. The graphics used can be from your existing sales material, website or whatever you currently have. We give this a social networking twist.

We can bring your Facebook page alive with rich content directly from your website. Automated posts originating from your e-commerce website about specials or posts coming in from your corporate news feed into your Facebook page, any type of data can be used to keep your Facebook business page active. We help integrate any available information source with your Facebook business page design.

If you want to look into Facebook business page design, get in touch with us.

UPDATE

Here's what we have done for JG Marketing on facebook. To see click here, you will need a facebook account.

 

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